The greatest concern about culture is that globalization contributes to the loss of culture. As Western culture imposes itself on the rest of the world, diversity decreases and we become more homogenous, meaning we become more like one big culture. Take any of the big companies, for example Apple, McDonalds or Starbucks, which you can find in an increasing number of countries. This homogeneous culture does not have to be a terrible thing, however, and Mark Pagel argues that it is a valuable thing. According to Pagel, globalization helps culture because “it increases our sense of unity through the feeling of a shared culture. In fact, breaking down cultural barriers – as old-fashioned as it may seem – is probably one of the few things societies can do to increase harmony among increasingly heterogeneous peoples. Palgel is right, we like to know that we have a connection with others, we like to know that the things we enjoy and the things they enjoy are the same. A few years ago I went on a mission trip to Peru and as scary as it was to find myself outside the country with only the support of my classmates - who were also very nervous about this business - it was comforting to see familiar restaurants. like KFC, McDonalds, Starbucks and Papa Johns. Even some of the schoolchildren we met were familiar with the same social networks like Facebook and Instagram. I remember singing