Table of ContentsA New Approach to RecruitmentPositive and Negative EffectsTransparencyPrivacy and Liberty IssuesOpportunitiesConclusionThe main purpose of social networking sites is to enable people to create networks and connect with people with whom they have something in common. According to Lusted (2011), the main reason why social media has become a fundamental part of our daily routine is that it allows Internet users to communicate more easily and share their ideas, interests and activities. According to Lee (2013), this is the reason why, in 2011, Facebook and Twitter had a total of 900 million active users, while YouTube had 1 billion unique visitors each month. Although these figures are usually analyzed in relation to social and demographic phenomena, recent research has shown that an increasing number of organizations are using social networking sites to find suitable candidates and collect information about them. In this regard, Quast (2012) argues that employers should be very careful when using social media to find information, as they may evaluate potential candidates based on what they post to their close friends or of their family members, thereby risking harm to their privacy and privacy. /or engage in unethical practices. Despite this, it cannot be denied that social media has revolutionized the way organizations recruit and select candidates, which is why more attention should be paid to the relationship between online social networks and career. Therefore, this essay will evaluate the impact that social networking sites can have on career development, paying particular attention to the positive and negative changes they have caused.Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get an Original Essay A New Approach to Recruitment Social networking sites are intended to make it easy for Internet users to interact and connect with each other. Although Facebook, Twitter and other popular sites do not have a specific purpose other than to facilitate user interaction, there are many social networking sites specifically designed to help users create professional profiles and to establish working relationships, to discuss specific hobbies, to exchange information. about their personal experiences, communicating with people who share their religious beliefs, etc. (Lusted, MA, 2011)According to Anand (2010), although recruitment professionals should focus on social networking sites like LinkedIn to screen candidates and post job openings, due to their commercial nature, the Truth is that the recruitment industry relies heavily on Twitter, Facebook and other social platforms that are generally intended for private use. Although more research needs to be done on the ethical implications of these practices, it is important that job seekers, employees and self-employed people realize the significant impact that social media could have on their career development. .Positive and negative effectsTransparencyOne of the most important changes brought about by social media is increased transparency, which can have both positive and negative effects on people's career development, depending on their knowledge of social networking sites and.