It is obvious that cell phones and social media are rapidly changing our society. Humans are naturally accustomed to change, they desire it and are constantly evolving. However, to what extent is this change excessive? Cell phones and social media are changing face-to-face interpersonal communications, cultural values, and our social norms. Our world is increasingly connected; we are entering an era of digital globalization. It's hard to imagine a time before advances in communication, when people traveled thousands of miles to exchange messages and/or spend time with each other. This is no longer the case in the 21st century. People can now stay in touch with each other via cell phones and social media in seconds. In her doctoral dissertation on social media use and interpersonal relationships, Monica Glomb states: “As of December 2012, 87% of American adults owned a cell phone and 45% owned a smartphone. » (Page 21) There are no longer any boundaries that prevent people from easily contacting each other. In addition, “we see that 50% of smartphone owners use a social networking site on a daily basis.” (Page 22) People are now able to follow old friends, stay in touch with current friends, and meet new people with little or no effort at all. Given these points, here's the problem: "On average, a smartphone owner checks their phone every 6.5 minutes, or an average of 150 times per day" (Glomb 22). Without forgetting: “It appeared that the greatest number of users indicated a frequency of 3 to 5 times per day and spent less than 15 minutes on it. In conclusion, the subjects used the social networks studied more frequently, with less time spent per session” (Glomb 58). Cell phones and social networks h...... middle of paper ....... He sought to falsify previously established theories on the macro-social model. Glotz proved this in four principles: "By increasing the pervasiveness of primary and particular social ties, reducing the need for time-based planning and coordination, undermining institutional border controls, and replacing communication systems location-based through person-based communication systems, providing support for anachronistic ubiquitous roles” (Glotz) I complement these statements by increasing the omnipresence of primary social connections due to cell phone and media use social; they strengthen ties between already established relationships rather than encouraging the opening of new ones. People use social media and cell phones as a tool to protect themselves from what they already know rather than strengthening their abilities to venture into unexplored relationships..