1. Introduction“Each of us has our own needs that drive our communication and responses to messages. Even though everyone's priorities are not the same, our needs are similar. » Maslow wanted to understand what inspires people. Maslow believed that people possess a set of motivational systems that are not tied to rewards or unconscious desires. Maslow's hierarchy of needs includes five motivational needs, which are often interpreted as hierarchical levels within a pyramid. The five-step model can be divided into basic needs and growth needs. Basic needs include physiology, safety, love and esteem. And growth needs include self-actualization. Basic needs motivate people when they are not yet satisfied. Lower needs must be satisfied in order to satisfy higher level needs. Once all these needs are satisfied, the individual may then be able to reach the highest level which is that of self-realization. Example: If you lack essentials like food or water, you don't worry about needs like making friends, which are two levels higher. Additionally, you won't want to be creative when faced with a medical emergency.2. The level of needs is as follows: a) Biological and physiological needs such as air, food, water, shelter, sleep. b) Safety needs such as protection from the elements, security and freedom from fear. c) Social needs such as a sense of belonging, affection and love - from work, family, friends and romantic relationships. d) Esteem needs such as achievement, independence, status, reputation, self-respect and respect for others. own personal potential, personal development and pursuit of personal success... middle of paper ...... union, and always wanting to improve ourselves. Communication can shape individuals into who they become. Without communication, our human needs would not be met and we would not be able to survive or lead the fulfilling lives we desire.6. Bibliography• http://www.simplypsychology.org/maslow.html• The Right to Be Human: A Biography of Abraham Maslow Edward Hoffman, McGraw-Hill, 1999• New Insights into Human Values ​​(Ed: Abraham H. Maslow) NY: Harper & Bros, 1959. South Bend, IN: Regnery/Gateway, 1959. Chicago: H. Regnery, 1970, 1971.• http://psychclassics.yorku.ca/Maslow/motivation.htm• Steinberg, S., 2007, Introduction to Communication Studies, Juta and Company Ltd, South Africa• http://www. pursuit-of-happiness.org/history-of-happiness/abraham-maslow/ • Maslow, A. Motivation and Personality (2nd ed.) Harper & Row, 1970