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Essay / Analysis of disruptive technology in the food industry on the example of KFC
The purpose of the report is to analyze disruptive technology in the food industry over the past two years and disruptive innovation trends that occur on a global scale. Also to identify business needs and manage the potential outcomes of implementing these trends for the business. The main objective of this report is to provide an overview of the changing trends in the food industry globally and the approaches the organization is using to maintain these trends. The disruptive technological process is used to realize the new trends in the new industry to create completely innovative trends in the market. The research methods that I have referred for this report are literature review, articles and official website of KFC which provide understanding about the organization and its products. The results showed that the company had a staff shortage problem for some years and it continues to work on innovative ideas for the well-being of the company in order to attract more customers, usually on the menu of KFC. According to KFC's recent promotion on their website in Auckland, they introduced Hot and Spice, which was a successful promotion for the company, according to the review. For the recommendation, I would like to recommend that the organization works on its facade, which can be a facial reorganization for the employees, which will help them clock in when they arrive at work. Say no to plagiarism. Get Custom Essay on “Why Violent Video Games Should Not Be Banned”?Get Original EssayIntroductionThe organization was established in 1896 in the United States of America by Harland Sanders, founder of KFC. KFC's popularity began to increase in the 1950s and later it opened 600 outlets in the United States and Canada. In 1971, KFC first hit New Zealand shores and has now expanded to 68 stores in the country. The most popular delicious original recipe has become popular among kiwis. According to its website, the most recent transformation of stores into booth seating. Organization structure involves arranging employees and management in such a way that both can work effectively to achieve the goal. The structure was defined within human resources (HR) management. The company's vision is to serve a quality product and maximize profitability and sustainable growth. Managers who take care of employees' activities at work and ensure the smooth running of the store. KFC's popular product is delicious chicken that has given an organization a reputation as a chicken expert. Their chicken has a unique taste and this recipe has given the brand its own identity. The Store Manager is focused on the success of the store and ensuring it meets guidelines. However, the assistant manager is an employee who manages the work with the manager and usually carries out hiring and firing. To support the manager in his daily work, team members lead the teams and assist the manager accordingly. To meet quality expectations, there is a quality control team that takes care of the quality factor in all departments. However, the financial accounts department keeps track of profits. Since human resources is the main personnel management to manage recruitment, compensation and firing, the structure has been established. KFC follows the traditional concept of the organization. As far as the customer is concerned, KFc offers all the variety in the segment. Depending onthe main objective, the drive remains busier than the in-house. It's quite complicated when it comes to drive through, because when we talk about drive through, it starts with greeting, packing and ends with giving the customer their order, and according to their policies it should be done in 3 minutes . KFC's main competitors currently are McDonalds and Pizza Hut in New Zealand. According to the restaurantIn New Zealand, the profit of the KFC food store is 7.8 percent per year. Net profit is $26 million in 52 weeks. According to the restaurant brands article, pizzeria is growing 12.6% and KFC is growing 5.9%. But little by little KFC is taking over with great success in the Kaikohe and Taihape region. And last year, KFC's growth was 20%. Identification of the two disruptive technologies. A disruptive technology is an innovation that changes the way a business or entire industries operate. These trends help the company build its reputation and innovative way of being in the industry. I would therefore like to explain the two disruptive technologies chosen for my report, namely facial recognition and sustainability. Identifying these trends is the technology that introduces trends into the organization. Nowadays, technology plays a very important role in maintaining the sustainability of the market. Facial recognition software is 100% accurate and has a reputation for not giving false reports. Disruptive technology is an innovative idea that creates value for the company and the existing market to establish itself more sustainably in the industry. Identifying the disruptive technology will help the company take it one step further. The technology chosen for the company is facial recognition and sustainability in innovation. This provides a boost in terms of growth in the industry. Facial recognition is an important capability that helps verify that a particular person is developing their photos using the camera. The technology is used globally and is gradually developing in the food industry. According to the article on facial recognition system for security, facial recognition is one of the most popular technologies used nowadays for using mobile phones and has been successfully accepted by young people. In some areas of business, people today use biometrics and it is also one of the most popular choices. The facial biometric system is effective for the According to Dov Michaeli's article, the advantage of facial recognition is to allow the individual to create a database for their personal use and to secure their personal identity, which also stores its information in the system. software. Nowadays, most companies use this system for their employers to recognize them by their personal identity. It is also beneficial for the company to keep track of a particular person through the face scanner which gives recognition authority in a specific area. Besides better security, there is less risk of fraud and the company does not need to do this. worry about the attendance record. Facial recognition software is one of the disruptive technologies, most restaurants are still testing this software to facilitate order fulfillment. However, implementing this process on-site can present challenges, but it can also revolutionize the industry. The facial reordering process is something in which a customer can use this software to order the food and does not need to subscribe or register. The software stores facial pixelsof a person and when the customer returns to order the food it shows the last registration of the person, this way he does not need to register every time he returns. The downside of the technology is that it can be hacked or slow down the system just like the data stored in the database. However, facial recognition can sometimes fail if the angle of the person's face is not at the right degree, for example if it is 45 degrees or more, the result can be a mismatch. To avoid this, it is best to refresh the data in the database. it can also lead to false matches if the software does not match the person correctly. On the other hand, business sustainability lies between the consumer and the government, resulting in social benefits. The fast food industry continues to grow day by day according to the global trend which projects it will increase by almost 8 billion by 2030 and more than 9 billion by 2050 with the increase in the middle class, this which will also increase the demand for high quality food and at the same time the world population will face the problem of undernourishment. Another aspect of the urgent need for the disruptive sustainability trend is this shift in diet that has been less sustainable and less healthy as people look towards fast food. The progress of the company depends on the constant sustainability of the organization, by addressing the objective one can develop the competitive advantage of the company. Looking back over the past two decades, the United States and China reached their first agreement between an industrialized and developing country on climate change, and agreed to reduce peak emissions around 2030. This example provides a insight into the importance of sustainability within the planet. However, the 25 countries also did the same for the Green Climate, created to help developing countries make the environment sustainable. The impact of this trend on the fast food industry is really huge because every organization needs to learn how to use the sustainability trend and also put it into practice in a way that it can contribute to its growth in the years to come. Which will be discussed later in the report. Rationale for how the chosen technology/business process will be disruptive to the business The rationale for disruptive technology in the food industry has been revolutionary in recent times with everyone trying to adapt to the advancements in technology in their business to attract potential customers. The food industry is nothing but profit if it works. The use of technologies such as facial recognition is very popular among mobile phones, especially IPHONEs and in China KFC branch uses it for the ordering system. According to the RocketSpace article, the facial recognition market will double in the coming years from $3.35 to $6.84 by 2021. Coming back to the chosen organization, facial recognition can be used for pointing purposes for KFC employers, while Working at KFC I got to experience their way of working and their way of using technology for staff which can take the organization to the next level . Tallying is a trace of employers that can also be overridden by scanning the employer's face, which can maximize the risk of fraud. This is not a new concept in the world of disruptive technologies, but its implementation in different areas may be uncertain. In a country like China, where employers.