When I decided with my friends where we wanted to go for a quick getaway, push and pull factors came into play. The main factor of Our group's motivation was the conclusion that although Dubai has many resorts and beautiful beaches, the city is too crowded and we wanted to get away from the city crowds. An added incentive was price, both Dubai and RAK have five star hotels. However, due to the demand from tourists wanting to travel to Dubai, hotel companies are increasing their prices and incentivizing locals and expats who live in the city to find alternatives that will allow them to travel to Dubai. offer the same quality, except different landscapes. One of the pull factors that helped us make our decision was the resort we found. Cove Rotana takes inspiration from a Nubian touch, with artificial lagoons and beautiful green hills, villas are located throughout the resort with private pools and accommodation for all types of tourists. Another attraction factor was being able to wake up in the morning and just walk to the beach, relax and enjoy