The banking sector has undoubtedly witnessed technological advancements, just like any other sector; the adoption of electronic banking which completely affects banking operations. The continued advancement of technology is characterized by a complex and competitive environment. The growth of electronic payments has outpaced not only general economic growth, but also that of financial sectors. Using cards for transactions provides consumers with the opportunity to satisfy their purchasing desires. Consumers who pay for their expenses by credit card are those who tend to make additional purchases, which increases the amount of their spending (Lo and Harvey, 2011). Cardholders once pay/spend significantly more than cash users due to availability of purchase. Due to the abundance of cost saving and revenue generation benefits, consumers are adopting cashless payment systems, which are proven to increase per capita spending depending on the event, with fast transaction times, they offer a quick and convenient way to spend. Denmark is one of the innovative countries in the world. countries, the companies Danse Bank, IBM, Cellpoint mobile and Net Denmark are working together to develop concepts for a cashless society (CFIR, 2011). Finance IT in Copenhagen deals with the development of a new cashless payment system for all Danish citizens (Finansforbundet, 2010).The cashless society has increased competition, convenience of payments and better transactions. In the Philippines, Bankard, Inc., known for its innovative products, introduced its own version of digital currency, Bankard E-cash, in 1996, ushering in the cashless era. go shopping in the countryside. Since its market launch as the country's first rechargeable electronic payment card, Bankard E-cash has enjoyed some success with people seeking convenience and flexibility in making small daily purchases at Rustan's Supermarket, gas stations , at select Mercury Drug and National Book Store locations. and cinemas. It is now increasingly accepted in company canteens in industrial parks. (Cosgrove, James C.2000) Locally, one of the largest and oldest taxi fleets in Davao pays for the taxi with an ATM or debit card. Chinese bank, Bancnet and Mabuhay Taxi have joined hands to pioneer customer satisfaction by providing passengers with comfort, security and convenience in using the cashless system (business.inquirer.net). The result of this research highlights the competitive advantage and consumer evaluation in using cashless transactions. It provides a forward-looking understanding of the cashless system, this will also enable customer suggestions and feedback to improve services and strategies for its market survival, competitive advantage and profitability. Understand and adopt new payment methods by getting input from those adapting the cashless system.