Look at the Volkswagen logo, they simply use two letters, “V” and “W”. Other pairs of letters that look visually similar are "M" and "N" and "M" and "W". It is important to do this also with lowercase letters. The uppercase versions may not look the same, but the lowercase version does.4. Using Symbols This method can be tricky and won't work for everyone, but if you have letters that work, you can create a very unique design. This varies depending on the letters available and the brand, but it may be possible to ditch the letters altogether and use an illustration or symbol instead. However, it is important that the illustration or symbol always resembles the letters. It is crucial that viewers can understand the message, therefore maintaining its readability.5. Using Cropping Sometimes letters work well together as is, and some need a little help. Many times you can remove or crop an aspect of a letter to bring the two letters closer together. To create a cohesive logo, you have the option of removing just part of a stroke or an entire stroke in order to connect two letters. This capacity varies depending on the letters and fonts used, and it is important that readability is maintained. Additionally, sometimes cropping the two letters that are not at the same visual height can help maintain balance. The human eye is capable of filling