Hierarchy of communication between investors, employees and customers Move your titles to the left. Since this is happening, investors will have to calm down first, really? -Christopher Thacker 04/9/10 3:47 p.m. then the employees who are also investors and finally the customers. Customers are fundamentally the most important to the business and will likely hear from them along with employees. Employees have a lot of power in the company, to the extent that they are investors but also customers. Additionally, they represent the company. This order is perhaps the best strategy, because if executed well, investors will not leave but perhaps invest a little more. Since they are so fickle and hold so much power, they can either be appeased and/or encouraged to invest more. Being the “worst of the lot,” they will get the most attention. Customers can become “the worst of the lot” if they are not treated properly. They don't really need the company for their salary like employees. In fact, the company needs customers to have employees to exist. It is therefore possible that these problems must be dealt with after the investors. It's sort of like saying "the weak wheel gets the oil", whatever could cause the most damage needs to be repaired, fixed, or in this case addressed first. Employees need the company, they are more likely to be cooperative. However, what a great thing to do to your hardest workers who have always tried to benefit the company. So the most useful strategy I can think of is to keep investors quiet and invest money, keep employees happy so they continue to do great work. Put a lot of emphasis and aggressively pursue the customer who needs the best service, the nicest stores...... middle of paper...... Summarizing communication tactics It can be good to communicate with investors in a very pompous manner because it is a sign of strength. However, if this is not really the case, it can cause many problems in the future. Investors will leave if the money isn't really there. Employees will also look and it's better to be generous and strong and hopefully they will look at the company with kindness, look out for the company, realize that they were treated fairly and hopefully do the same for the company. Aggressively pursuing the customer is the way to go. Cutting back, saving money, reallocating funds, and planning something better for the future can bring many happy things to an athlete as well as the store. A great win-win situation. The company still has a great product and people will continue to shop there..