As Jay Z once said, “a rapper ain't a businessman, he's a business, man.” Many will say that Drake is not a true entrepreneur but rather a musical artist. However, by definition of entrepreneurship, an approach to any problem or need that is creative, innovative, original, or circumvents traditional methods, Drake is very clearly an entrepreneur. From starting a label, to creating a bourbon brand, to continuing on and launching a successful clothing brand, there's no stopping him. Born on October 24, 986 in Toronto, Aubrey Drake Graham, also known as Drake, is a Canadian rapper, singer, songwriter, actor and entrepreneur. He started writing songs when he was only ten years old. Say no to plagiarism. Get a tailor-made essay on “Why Violent Video Games Should Not Be Banned”? Get the original essayDrake first rose to fame in a Canadian television series called Degrassi. But in 2008, the producers of the series decided to eliminate Drake's character. He did not give up on his dream of making it big in the entertainment industry as he remained determined and dedicated to constantly releasing music on music streaming sites. Later in 2008, Drake received an unexpected phone call from fellow rapper Lil Wayne, founder of Young Money Entertainment, who asked him to be a part of his Carter III tour (Rathore, 2018). In 2009, Drake signed with Young Money Entertainment, his first steps towards commercial fame. At this time, he released his EP “So Far Gone” and it reached number 6 on the American charts. In 2010, he released his first album “Thank me Later”, in which he featured famous artists such as Jay-Z, Alicia Keys, Nicki Minaj and many others. This album really showcased the talent he had amassed over the past few years and gave people a glimpse of what to expect on future albums to come. In 2011, he made another album titled “Take Care,” and to this day, it remains a globally loved album containing some of his best work. Additionally, that year he decided to make an impact on pop culture and popularized the word YOLO. In 2013, he won his first Grammy for Best Rap Album with “Take Care.” He later won two more Grammys, 15 Billboard Music Awards, three Junos, two Mobos, two VMAs, and many other lesser awards (Embly, 2018). OVO Sound was a label founded by Drake and 40 years in 2012 after the success of his album. “Nothing was the same.” OVO clothing was launched in 2011 during its second OVO Fest. The clothing was originally only seen by family and friends, he collaborated with Roots and released tour varsity jackets priced at US$500 and were exclusively available at select retailers, attracting an audience of fans and collectors wanting more and more of his merchandise. This later led him to open a flagship store in Toronto and then in the United States. Now, on his online website, almost everything is always on sale, regardless of the time of year, and the prices for his goods are far from cheap. Drake's business plan was not to use cheap quality fabrics and sell them at Macy's to make millions, but to represent a clothing brand with high values ​​and standards, because it is still a brand it represents (Babcock, 2015). Virginia Black Whiskey was Drake's first liquor company. A bourbon created by Brent Hocking with Drake owning some shares in the company, it was his way of making even more money as his goal is to be recognized in the.